Gartner® Emerging Tech: Techscape for Detection and Response Startups

"Leading detection and response startups are innovating with advanced detection and remediation capabilities, leveraging generative AI, ITDR and preemptive cybersecurity. Product leaders can differentiate their solutions by capitalizing on AI agents and preemptive cybersecurity approaches."

Key Findings

• "Identity threat detection and response (ITDR) market movement has increased, with investments growing around nonhuman identity, AI and machine learning (ML)-based ITDR, and unification of identity security offerings."
• "AI-driven detection and response startups have secured over $730 million in venture capital (VC) funding since 2022. These companies are enabling a unified and modular approach to security coverage and using a channel go-to-market strategy for the small and midsize business (SMB) market."
• "The preemptive cybersecurity approach to detection and response has gained momentum, with startups working across complex threat intelligence, adopting purple team cultures and improving their strategic industry offerings."
• "Startups are experimenting with generative AI (GenAI) technologies. The use of AI agents/AI security operations center (SOC) analysts and GenAI remediation recommendations has become crucial for staying ahead of evolving threats."